Dr Nicolya Williams

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Four Quarters Method: A Simple Hack To Increase Your Productivity and Success

In the fast-paced world we live in, productivity is a prized commodity. We all strive to make the most of our time and accomplish our goals efficiently. That's where productivity techniques like the Four Quarters Method come into play. In this blog post, we'll explore the Four Quarters Method—a powerful approach that helps break down your goals into four distinct categories. By understanding each quarter and how to approach it, you can enhance your productivity and achieve greater success in your work.


Have you ever had something happen in your day and because of it you’re ready to throw in the towel for the rest of the day. Maybe you have thoughts such as “this day is official over with” or “this is a bad day”.

I know for me, when I would hit a snag in my day, I'd said “I'll start over fresh tomorrow”. It's very much so that all or nothing thinking. I know I was guilty of it. If I ate bad in the morning, I'd be like, Well, I'm going to have an entire cheat day. Or if I missed my workout in the morning, I'd be like, Oh, I'll start again tomorrow. If I watched one too many shows in the early afternoon, I just call it quits for the evening.

Many of us fall into this trap and what ends up happening because of this way of thinking is that our goals continuously get put on the back burner and we make very minimal, if not any progress on our goals. But I don't want that for you. So today, I want to talk about the four quarter method, which was coined by Gretchen Rubin. When I began to adopt this, I really saw a tremendous difference in my productivity.


So if you're not familiar with the four quarters method, let me break it down. Essentially, what you're doing is you're breaking your day into four different quarters. If we remove the 8 hour sleep process (Which you should be getting daily) that leaves us with 16 hours of the actual to-do part of our day. We then break that into four four hour quarters. And when you do this, when you mess something up in one of the quarters, you still have time to redeem yourself in the remaining three quarters. This is so powerful because many of us wait for a new day because that feels like a fresh start.

When you break your day into four quarters, that also gives you a fresh start. This also helps you to ensure that you're not throwing in the towel when things don't go as planned. The way that I break my day into four quarters is I have the morning, the midday, the afternoon, and then I have the evening. My morning time serves as an opportunity for me to go through my morning routine which includes, gratitude, praying, work out and geting my mind ready for the day. Midday is when I'm most productive and I'm doing my most important tasks. I take client calls, record videos, write blogs etc.


Afternoon is when I'm trying to do some other things because I know my brain is not fully focused, but I give myself grace. I eat lunch, I'm catching up on emails, going on a walk, try to take a nap when I can etc. Then the evening, I go through my evening routine to prep for the next day and wrap up this day and prioritize my family time. This is just an example because everyone's situation is obviously going to be different based on when you feel most productive and most focused, also based on your routine and your schedule and the things you need to accomplish in your day.

The goal with the four quarter system is just to be intentional about the way in which you're spending your time. The thing that I love so much about the four quarters method is that when you look back at your day and you're reflecting, you're no longer have to label and entire day as bad. You can look back and say “I didn't do so well quarter one, but I rocked it out quarter two and quarter three. In quarter four, I need a little bit of improvement”. Breaking your day into smaller chunks helps you to really see that you have the ability to master different parts of your day and to tweak where necessary to master the others.


So I invite you to adopt the four quarters method into your day because the next time you hit a rough patch in your day, you no longer have to wait for a fresh start the next day. You can just look toward the next quarter.

Here is a breakdown of how you can begin to adopt this process into your routine

Quarter 1: Maintenance Tasks

The first quarter of the Four Quarters Method is dedicated to maintenance tasks. These are essential activities that keep your work running smoothly. Examples include responding to emails, organizing files, and attending to administrative duties. To identify your maintenance tasks, assess what recurring tasks require your attention regularly. Once identified, allocate specific time slots to focus on these tasks to prevent them from piling up. Utilize efficient systems, such as email filters or task management tools, to streamline your maintenance tasks and complete them effectively.

Quarter 2: Short-Term Tasks

Quarter 2 is all about short-term tasks that require your attention and can be completed relatively quickly. These tasks have specific deadlines or time frames and contribute to immediate progress. Examples of short-term tasks include preparing presentations, writing reports, or conducting research. Prioritize your short-term tasks by urgency and importance. Schedule dedicated blocks of time to focus on these tasks, avoiding distractions to maintain momentum. Streamline your productivity by breaking down large tasks into smaller, manageable sub-tasks, making it easier to track your progress and stay motivated.

Quarter 3: Long-Term Tasks

Quarter 3 tackles long-term tasks that require significant time and commitment. These tasks often contribute to larger projects or personal goals that extend beyond a few weeks or months. Examples may include writing a book, launching a business, or completing a degree. To ensure success with long-term tasks, break them down into smaller, achievable goals. Create a roadmap or timeline to track your progress, and celebrate milestones along the way to stay motivated. Additionally, establish accountability through regular check-ins or sharing your progress with a mentor or supportive community.

Quarter 4: Strategic Tasks

The final quarter of the Four Quarters Method focuses on strategic tasks that contribute to long-term growth, innovation, or high-impact goals. These tasks may not have immediate deadlines, but their successful completion can have profound effects on your work or personal development. Examples include networking, strategic planning, or exploring new opportunities. To approach strategic tasks effectively, proactively identify and prioritize them based on their potential impact. Allocate dedicated time and uninterrupted focus to delve into these tasks, allowing your creativity and strategic thinking to flourish.

The Four Quarters Method offers a structured approach to boost productivity by dividing your goals into four categories: maintenance, short-term, long-term, and strategic tasks. By allocating time and attention to each quarter, you can ensure a balanced approach to your work, promoting efficiency and progress. Remember to streamline your tasks, break down long-term goals, and prioritize strategically. Take the leap and implement the Four Quarters Method in your own work to unlock your full potential and achieve your goals more effectively.

I challenge you to give the Four Quarters Method a try. Assess your tasks, allocate time for each quarter, and track your progress. Discover the power of this technique for yourself, witness your productivity soar, and reap the rewards of a well-structured work approach. Are you ready to embrace the Four Quarters Method and thrive in your endeavors? Start today and take charge of your productivity journey!

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